News from World

tag: Online

28 January 2023

Brands restructure marketing on digital platforms

With an uncertain economic outlook, digital brands are forced to make tough calls on whether to cut back on marketing at the expense of growth or continue to spend and accept lower profits. [What Happens When Digital Brands Have to Cut Back on ...- BoF]

11 January 2023

Online sales of shoes: inflation leads to an increase in the value of footwear

According to data published by the Comisión Nacional de los Mercados y la Competencia (CNMC), in the second quarter of 2022 electronic sales of footwear and leather goods recorded a turnover of €137.8 million in Spain, +10.8% compared to Q2 of 2021. Compared to the same period in 2020, with stores closed for Covid-19, we see that the value of sales is only 0.2% lower. On the other hand, volume decreased by 13.4% compared to the second quarter of 2020. [La inflación dispara el valor de las ventas de calzado en internet - revistadelcalzado.com]

03 January 2023

Physical store or online shopping?

Americans still love buying things in person, but over the next few years, more shopping is projected to shift online. In China, such purchases now make up more than 25% of overall retail sales, according to some estimates.

21 November 2022

New Resale Site SneakerCycle Offers More Than 33,000 Pairs of Used Shoes

As the resale market continues to gain customers, a new e-commerce site is helping sneakers lovers find a bargain. SneakerCycle.com, which launched last month, stocks gently used and refurbished performance and lifestyle kicks for men, women and children. It has more than 33,000 pairs in its inventory from dozens of brands, including sneaker giants Nike, Adidas, Puma, New Balance and others. [New Resale Site SneakerCycle Offers More Than 33,000 Pairs of Shoes for Bargain Hunters -finance.yahoo.com]

26 September 2022

CLIA launches the online retail list of leather industry on its website

Nowadays, online sales have been continued to grow, and its value increase year by year. For timely and accurately knowing the online sales of development and the changes of online market for footwear, luggage and bags, leather goods, leather and fur clothing, China Leather Industry Association and Beijing O&O Consulting jointly launched a monthly list of online retail of leather products on its website. [皮革行业线上零售榜平台重磅上线 – CLIA]

05 September 2022

Alibaba’s unit Lazada plans to enter the European market and take on its online rivals such as Amazon and Zalando

In an interview with Bloomberg News, Lazada’s CEO, James Dong, highlighted that Europe is a “very big market” and that ”for most of the European brands, their largest retail partner is Alibaba Group because of their sales in China and in other markets.” Dong took over the helm in June after heading Lazada’s Thailand and Vietnam operations. “We go where the brands want us to go,” he added. [Alibaba's Lazada Plans Europe Push to Challenge Amazon and Zalando – Bloomberg]

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