If until a few years ago the sneaker could be considered a niche shoe, in the last period its explosion has transformed it into a real gold mine
The resale of sneakers is creating new markets and services. The growth in the digital ecosystem of sneakers suggests new opportunities. The sneaker category goes digital in both the primary and resale markets. "From resell to NFT, when a shoe is worth more than gold", writes Alessandro Ranieri in "It's time to invest in sneakers" on NSS magazine.
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